Molly’s Cafe
Visual Identity
Challenge
Molly’s Cafe needed a refreshed visual identity as its existing branding no longer reflected its warm, community-focused direction. With business growth, a clearer, more modern and cohesive identity was required to strengthen recognition and better connect with a broader North Sydney audience.
Solution
A minimalist logo was developed using soft curves to form Molly’s profile, with a subtle coffee bean detail for brand recognition. A cream and blue palette paired with friendly typography creates a warm, contemporary identity that feels welcoming and human.